JETRO and Keidanren Host Symposium to Boost Overseas Content Expansion
Tokyo, Japan – August 14, 2025 – The Japan External Trade Organization (JETRO), in collaboration with the Japan Business Federation (Keidanren), successfully convened a significant symposium on August 14, 2025, aimed at accelerating the global expansion of Japanese content. The event, held at [Insert specific venue if known, otherwise state “a prominent venue in Tokyo”], brought together industry leaders, government representatives, and creative professionals to discuss strategies and identify key opportunities for promoting Japanese culture and creative works worldwide.
The symposium, titled “Accelerating the Global Reach of Japanese Content: Strategies for the Future,” underscored the growing international demand for Japan’s diverse and innovative content, ranging from anime and manga to games, films, music, and fashion. Participants engaged in insightful discussions on leveraging the unique strengths of Japanese content to penetrate new markets and overcome existing challenges in overseas distribution.
Key themes explored during the symposium included the importance of digital transformation in content dissemination, the role of emerging technologies like AI and the metaverse in creating new avenues for engagement, and the need for enhanced cross-sectoral collaboration between the public and private sectors. The discussions also highlighted the potential of strategic partnerships with international platforms and distributors to amplify the reach and impact of Japanese creative industries.
During the opening remarks, [Insert name and title of JETRO representative, e.g., Mr./Ms. [Name], Chairman of JETRO] emphasized JETRO’s commitment to supporting Japanese businesses in their international endeavors. He stated, “Japanese content possesses an unparalleled charm and quality that resonates with audiences globally. This symposium marks a crucial step in our collective effort to empower our creative industries, foster innovation, and ensure that Japanese content continues to captivate hearts and minds across the world.”
[Insert name and title of Keidanren representative, e.g., Mr./Ms. [Name], Chairman of Keidanren] echoed these sentiments, stressing the economic significance of the content sector as a vital engine for Japan’s growth and international influence. He remarked, “The global appetite for authentic and engaging cultural experiences is at an all-time high. By pooling our resources and expertise, both JETRO and Keidanren are dedicated to providing a robust framework for our companies to thrive in the competitive international marketplace.”
The symposium featured several engaging panel discussions and keynote presentations from prominent figures in the Japanese content industry, as well as international experts who shared their insights on successful global expansion strategies. These sessions provided practical advice and actionable insights for attendees, covering topics such as intellectual property protection, market entry strategies tailored to diverse cultural contexts, and effective digital marketing techniques.
One of the key takeaways from the event was the recognition of the need for greater synergy between policy initiatives and industry-led efforts. Participants called for continued government support in the form of funding, regulatory assistance, and trade promotion activities to facilitate the overseas growth of Japanese content.
The symposium served as a valuable platform for networking and fostering collaborations, enabling participants to forge new partnerships and exchange best practices. JETRO and Keidanren expressed their strong commitment to following up on the outcomes of the symposium, with plans to implement targeted support programs and initiatives designed to further empower Japanese content creators and businesses in their global outreach. This collaborative endeavor signifies a unified drive to elevate Japanese creativity onto the international stage and solidify its position as a leading force in the global cultural landscape.
ジェトロ、経団連とコンテンツの海外展開に向けたシンポジウムを開催
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日本貿易振興機構 published ‘ジェトロ、経団連とコンテンツの海外展開に向けたシンポジウムを開催’ at 2025-08-14 15:00. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.