Shaklee Secures Exclusive License for Groundbreaking Liquid BioCell Collagen
Pleasanton, CA – July 21, 2025 – Shaklee Corporation, a pioneer in health and wellness for over six decades, announced today its strategic acquisition of an exclusive license for the renowned Liquid BioCell Collagen from BioCell Technology LLC. This landmark agreement positions Shaklee to further enhance its innovative product portfolio and offer consumers cutting-edge solutions for healthy aging, joint support, and skin hydration.
Liquid BioCell is a highly sought-after, award-winning dietary ingredient backed by extensive scientific research. It is a proprietary matrix of hydrolyzed collagen type II, chondroitin sulfate, and hyaluronic acid, naturally occurring components essential for connective tissue health, joint function, and skin hydration. The ingredient’s unique composition and bioavailability have garnered significant attention within the health and wellness industry for its proven efficacy.
This exclusive licensing agreement underscores Shaklee’s unwavering commitment to scientific innovation and providing its customers with the most advanced and effective nutritional products available. By integrating Liquid BioCell into its product lines, Shaklee aims to leverage the ingredient’s well-documented benefits, which include promoting healthy joints, reducing the appearance of fine lines and wrinkles, and improving skin hydration and elasticity.
“We are thrilled to announce this exclusive licensing agreement with BioCell Technology,” said [Insert Name and Title of Shaklee Spokesperson – e.g., Dr. John Smith, Chief Scientific Officer at Shaklee]. “Liquid BioCell represents a significant advancement in collagen technology, and its proven benefits align perfectly with Shaklee’s mission to help people live longer, healthier lives. This partnership allows us to further innovate and bring even more impactful products to our loyal customers and the broader wellness community.”
The proprietary manufacturing process of Liquid BioCell ensures a highly bioavailable and effective delivery of its key components, allowing the body to readily absorb and utilize its restorative properties. This scientific validation and the ingredient’s commitment to quality were key factors in Shaklee’s decision to secure this exclusive license.
BioCell Technology, a recognized leader in the development of nutraceutical ingredients, expressed enthusiasm for the collaboration. “[Insert Name and Title of BioCell Technology Spokesperson – e.g., Dr. Jane Doe, CEO of BioCell Technology] stated, ‘We are delighted to partner with Shaklee, a company with a deep-rooted history of scientific integrity and a strong commitment to consumer well-being. Shaklee’s extensive reach and dedication to quality make them an ideal partner to bring the transformative benefits of Liquid BioCell to an even wider audience.'”
Shaklee plans to strategically incorporate Liquid BioCell into new and existing product formulations, further strengthening its position in the rapidly growing joint health and beauty-from-within markets. Consumers can anticipate the introduction of innovative products that harness the power of this exceptional ingredient, offering tangible results and contributing to a holistic approach to wellness.
This collaboration marks an exciting new chapter for Shaklee, reinforcing its dedication to providing science-backed solutions that empower individuals to achieve their health and beauty goals.
About Shaklee Corporation: Shaklee Corporation is a pioneering health and wellness company that has been transforming lives for over 65 years. Founded on the principles of natural health and scientific innovation, Shaklee offers a comprehensive range of premium nutritional supplements, skincare, and lifestyle products. Committed to sustainability and empowering people to live their best lives, Shaklee operates through a global network of independent distributors.
About BioCell Technology LLC: BioCell Technology LLC is a leading developer and supplier of scientifically validated, branded ingredients for the dietary supplement, functional food, and cosmetic industries. BioCell Collagen® is a patented, multi-ingredient dietary supplement that is a unique matrix of hydrolyzed collagen type II, chondroitin sulfate, and hyaluronic acid. It is backed by human clinical studies for its efficacy in promoting healthy aging, supporting joint health, and improving skin hydration and appearance.
Shaklee Obtains Exclusive License for Liquid BioCell Collagen from BioCell Technology
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