MIDAS Immersion Cooling Unveils Interactive TCO Calculator, Empowering Data Center Efficiency Decisions
FOR IMMEDIATE RELEASE
[City, State] – July 18, 2025 – MIDAS Immersion Cooling, a leading innovator in advanced data center cooling solutions, today announced the launch of its highly anticipated interactive Total Cost of Ownership (TCO) Calculator. This user-friendly tool is designed to provide data center operators, IT professionals, and facility managers with a clear and comprehensive understanding of the significant energy, space, and cost savings achievable through the adoption of MIDAS’s state-of-the-art immersion cooling technology.
In an era where data center operational expenses, energy consumption, and physical footprint are paramount concerns, the TCO Calculator from MIDAS offers a critical advantage. By allowing users to input specific data center parameters, such as server density, power usage effectiveness (PUE), energy costs, and facility space, the calculator generates personalized, data-driven insights into the financial and operational benefits of transitioning to immersion cooling.
“We are thrilled to introduce our TCO Calculator, a tool that we believe will be instrumental in helping organizations make informed decisions about their data center infrastructure,” said [Name and Title of a MIDAS spokesperson, if available from the original press release, otherwise omit or use a placeholder like “a spokesperson for MIDAS”]. “The benefits of immersion cooling – reduced energy consumption, increased server density, and extended hardware lifespan – are substantial, and our calculator translates these benefits into tangible, quantifiable savings. We aim to demystify the transition process and highlight the compelling economic case for adopting our technology.”
The interactive calculator meticulously considers various cost components throughout the lifecycle of a data center, including:
- Energy Costs: By showcasing the dramatic reduction in cooling-related energy consumption typically achieved with immersion cooling, the calculator illustrates significant savings on electricity bills. This is a critical factor, as cooling often represents a substantial portion of a data center’s operating budget.
- Real Estate and Space Optimization: Immersion cooling systems enable higher server densities within a smaller physical footprint. The calculator quantifies the potential savings associated with reduced rack space, fewer cooling units, and the ability to potentially avoid costly facility expansions.
- Maintenance and Operational Expenses: The simplified design and reduced reliance on complex air-cooling components inherent in immersion cooling can lead to lower maintenance requirements and fewer potential points of failure, translating into reduced operational expenditures.
- Hardware Lifespan and Reliability: By maintaining more consistent and optimal operating temperatures for IT equipment, immersion cooling can contribute to increased hardware reliability and extend the lifespan of servers and other components, thereby reducing capital expenditure on replacements.
The MIDAS Immersion Cooling TCO Calculator is accessible through the company’s website, offering a seamless and intuitive user experience. It is envisioned as a valuable resource for anyone looking to improve data center efficiency, sustainability, and profitability.
This initiative underscores MIDAS Immersion Cooling’s commitment to providing innovative solutions that address the evolving needs of the data center industry. By equipping stakeholders with a powerful tool to assess their potential savings, MIDAS is paving the way for a more efficient and cost-effective future for data center operations.
About MIDAS Immersion Cooling:
MIDAS Immersion Cooling is dedicated to developing and delivering cutting-edge immersion cooling solutions that enhance data center performance, energy efficiency, and cost-effectiveness. With a focus on innovation and customer satisfaction, MIDAS provides advanced technologies designed to meet the demands of modern computing workloads.
Contact:
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MIDAS IMMERSION COOLING LAUNCHES INTERACTIVE TCO CALCULATOR TO QUANTIFY ENERGY, SPACE & COST SAVINGS
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