Midea Secures Prestigious Sponsorship of TotalEnergies CAF Africa Cup of Nations 2025
PR Newswire Sports – July 17, 2025
In an exciting development for African football, Midea, a globally renowned leader in home appliances and air conditioning, has officially announced its partnership with the Confederation of African Football (CAF) to become the Official Sponsor of the highly anticipated TotalEnergies CAF Africa Cup of Nations 2025. This significant collaboration underscores Midea’s commitment to fostering sport and engaging with passionate communities across the African continent.
The announcement, made today by PR Newswire Sports, marks a pivotal moment for both Midea and CAF, signifying a shared vision for growth and excellence. The TotalEnergies CAF Africa Cup of Nations is one of the most prestigious and widely watched sporting events in Africa, attracting millions of fans and showcasing the continent’s exceptional football talent.
As the Official Sponsor, Midea will benefit from extensive brand visibility throughout the tournament, including prominent placement during match broadcasts, on digital platforms, and across various marketing initiatives. This partnership will undoubtedly elevate Midea’s presence and connect it with a diverse and enthusiastic audience.
This strategic alignment with CAF reflects Midea’s ongoing dedication to supporting sports development and its deep appreciation for the cultural significance of football in Africa. The brand has consistently demonstrated a commitment to enriching the lives of consumers, and this sponsorship aligns perfectly with that ethos by celebrating the passion, unity, and sporting prowess that the Africa Cup of Nations embodies.
“We are thrilled to partner with CAF and be part of such a celebrated tournament,” stated a representative for Midea. “The Africa Cup of Nations is a beacon of excitement and a platform that brings people together. Midea is proud to support African football and connect with fans across the continent through this prestigious event. We look forward to a successful and memorable tournament.”
The TotalEnergies CAF Africa Cup of Nations 2025 is expected to be a vibrant and engaging spectacle, and Midea’s involvement as the Official Sponsor is poised to further enhance the experience for players, fans, and stakeholders alike. This collaboration represents a significant investment in African sports and a testament to Midea’s growing global footprint and its dedication to the African market. Further details regarding Midea’s specific activations and engagement plans during the tournament are anticipated in the coming months.
Midea Partners with CAF to be the Official Sponsor of the TotalEnergies CAF AFCON 2025
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