CJ 4DPLEX and Cinépolis® Forge Strategic Alliance to Enhance Global Cinema Experience
New York, NY – June 26, 2025 – CJ 4DPLEX, a leader in immersive cinema technology, and Cinépolis®, one of the world’s largest cinema operators, have announced a significant expansion of their existing partnership. This landmark agreement will see the installation of 50 new immersive cinema auditoriums across Cinépolis’ global footprint, further solidifying their commitment to delivering cutting-edge and engaging moviegoing experiences to audiences worldwide.
The expanded collaboration will focus on introducing CJ 4DPLEX’s acclaimed 4DX and ScreenX formats to a wider range of Cinépolis locations. The 4DX format offers a multi-sensory cinematic journey, incorporating motion, vibration, wind, rain, fog, scents, and lighting effects that synchronize with the on-screen action. ScreenX, on the other hand, provides a 270-degree viewing experience, extending the film onto the side walls of the auditorium, immersing the audience deeper into the narrative.
This significant investment underscores the shared vision of both companies to elevate the theatrical experience in an increasingly competitive entertainment landscape. By integrating these innovative technologies, Cinépolis aims to attract and retain audiences by offering a premium, differentiated product that goes beyond traditional flat-screen viewing.
“We are thrilled to deepen our relationship with Cinépolis, a truly esteemed and forward-thinking cinema operator,” said [Name and Title of CJ 4DPLEX Executive, if available in original article]. “This expansion represents a shared commitment to pushing the boundaries of what cinema can be. The success we’ve seen with our existing installations has been incredibly encouraging, and we are eager to bring the magic of 4DX and ScreenX to more moviegoers across Cinépolis’ extensive network.”
Cinépolis has consistently been at the forefront of adopting new technologies to enhance the guest experience. This latest deal reflects their strategic approach to investing in innovations that drive attendance and create memorable outings for their patrons.
“[Name and Title of Cinépolis Executive, if available in original article] commented, “At Cinépolis, our mission is to provide the best possible moviegoing experience for our guests. Partnering with CJ 4DPLEX allows us to offer unparalleled immersive formats that truly captivate and transport our audience. We are excited to expand our 4DX and ScreenX offerings and are confident that these auditoriums will be highly popular with our patrons.”
The rollout of these 50 new auditoriums is expected to commence in [mention timeframe if available, e.g., late 2025 or over the next two years], with specific market locations to be announced in due course. This expansion is anticipated to create significant buzz and further cement the reputation of both CJ 4DPLEX and Cinépolis as innovators in the global cinema industry. The partnership demonstrates a strong belief in the enduring appeal of the cinema and the power of technology to enhance its magic.
CJ 4DPLEX and Cinépolis® to Expand Relationship With 50 Theater Deal
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