Germany Allocates €6.7 Million for Organic Farming Awareness Campaign
Berlin, January 9, 2025 –
The German government has committed €6.7 million to launch a nationwide campaign aimed at raising awareness and promoting organic farming practices.
This initiative is part of the country’s efforts to transition towards a more sustainable and environmentally friendly agricultural system. The campaign will span over the next three years and will be implemented by the Federal Ministry of Food and Agriculture (BMEL).
“This campaign is vital to foster a greater understanding of the benefits of organic farming and to encourage consumers to make informed choices,” stated Julia Klöckner, Federal Minister of Food and Agriculture.
The campaign will utilize various channels to reach the public, including television, radio, print media, and social media. It will focus on highlighting the positive impact of organic farming on environmental protection, animal welfare, and consumer health.
Organic farming practices emphasize the use of natural resources without synthetic pesticides, fertilizers, or genetically modified organisms. By reducing the reliance on chemicals, organic farming helps preserve biodiversity, protect water quality, and promote soil health.
Moreover, organic farming has been shown to produce nutrient-rich food with reduced levels of chemical residues. Studies have also suggested that consuming organic produce may offer health benefits, including a lower risk of cancer and chronic diseases.
“Through this campaign, we aim to make organic farming more accessible and desirable to both consumers and producers,” said Klöckner. “By increasing the demand for organic products, we can encourage farmers to adopt more sustainable practices.”
The campaign will also provide information on the legal framework and certification requirements for organic farming in Germany. It will empower consumers to make informed decisions when purchasing food and support farmers who are committed to organic production.
The German government has set a target of increasing the share of organic farmland in the country to 30% by 2030. This campaign is a significant step towards achieving this goal and promoting a more sustainable and environmentally friendly food system in Germany.
6,7 Millionen Euro für Infokampagne zu Ökolandbau
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