Toyama City Launches “Amazing Hunter KUNO” in Collaboration with ANA, Aiming to Boost Tourism
Toyama City, Japan – August 8, 2025 – Toyama City is proud to announce the launch of “Amazing Hunter KUNO,” an innovative new tourism initiative developed in partnership with All Nippon Airways (ANA). This exciting project, officially published on August 8, 2025, aims to attract a wider range of visitors to the region by highlighting its unique attractions and experiences through an engaging, interactive campaign.
The “Amazing Hunter KUNO” project is designed to immerse participants in the captivating culture and natural beauty of Toyama. The core of the campaign revolves around a series of challenges and discoveries that encourage visitors to explore the city’s hidden gems and well-known landmarks alike. By leveraging ANA’s extensive network and reach, Toyama City anticipates a significant increase in both domestic and international tourist interest.
Key aspects of the “Amazing Hunter KUNO” initiative include:
- Interactive Discovery Campaign: Participants will be encouraged to embark on a journey of discovery throughout Toyama, seeking out specific locations, engaging with local culture, and completing various “hunts” or challenges. This gamified approach is expected to appeal to a broad audience, from families to adventure-seeking travelers.
- Showcasing Toyama’s Charms: The project will meticulously showcase the diverse appeal of Toyama, from its breathtaking natural landscapes, including the majestic Tateyama Mountain Range, to its rich cultural heritage, such as its traditional crafts and historical sites. This includes promoting unique local specialties and culinary delights.
- Collaboration with ANA: The partnership with ANA is central to the campaign’s success. ANA’s global presence will be instrumental in promoting “Amazing Hunter KUNO” to a wide audience. This collaboration will likely include joint marketing efforts, special travel packages, and the integration of the campaign into ANA’s existing travel platforms, making it easier for travelers to plan their visit to Toyama.
- Enhancing the Visitor Experience: Beyond simply attracting visitors, “Amazing Hunter KUNO” is also focused on enriching the overall visitor experience. By providing structured yet flexible ways to explore the city, the project aims to ensure that tourists have memorable and fulfilling encounters with all that Toyama has to offer.
Toyama City officials expressed great enthusiasm for the launch of this collaborative project. They believe that “Amazing Hunter KUNO,” powered by the expertise and reach of ANA, will serve as a significant catalyst for tourism growth and economic development in the region. The initiative underscores Toyama’s commitment to innovative approaches in promoting its unique identity and welcoming visitors from around the world.
Further details regarding the specific challenges, participation methods, and promotional activities associated with “Amazing Hunter KUNO” are expected to be released in the coming weeks. Toyama City encourages everyone with an interest in exploration and discovery to stay tuned for updates and to prepare for an unforgettable adventure in their beautiful city.
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富山市 published ‘「アメイジングハンター KUNO」(ANAとの連携事業)’ at 2025-08-08 08:23. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.