Suntory and Ryobi Holdings Launch Pioneering “Bottle-to-Bottle” Horizontal Recycling Initiative
Tokyo, Japan – July 31, 2025 – Suntory Beverage & Food Limited, a leading global beverage company, in collaboration with Ryobi Holdings Inc., a diversified transportation and logistics group, has announced the commencement of a groundbreaking “bottle-to-bottle” horizontal recycling initiative. This significant undertaking aims to establish a closed-loop system for plastic beverage bottles, transforming used bottles back into new bottles, thereby contributing to a more sustainable future and a circular economy.
The formal announcement was made today, July 31, 2025, at 15:00 JST, highlighting a shared commitment between the two prominent Japanese corporations to environmental responsibility and resource efficiency. This partnership marks a crucial step forward in the beverage industry’s efforts to reduce plastic waste and its environmental impact.
The “bottle-to-bottle” horizontal recycling process involves collecting used PET bottles, which are then processed through advanced sorting and cleaning technologies. These cleaned and granulated PET materials are then manufactured into new PET bottles, ready to be filled with beverages once again. This circular approach minimizes the need for virgin plastic production, conserving valuable resources and significantly reducing greenhouse gas emissions associated with traditional plastic manufacturing.
Ryobi Holdings, with its extensive network in waste management and logistics, will play a pivotal role in the collection and transportation of used PET bottles. Their expertise in efficient collection systems and their commitment to environmental solutions are instrumental in ensuring the seamless operation of this recycling initiative.
Suntory, renowned for its strong brand portfolio and its ongoing dedication to sustainability, will integrate the recycled PET material into its bottle production. This move aligns with Suntory’s broader corporate vision of achieving 100% sustainability for its PET bottles, a goal that this partnership significantly advances. The company has been a vocal advocate for plastic recycling and has actively invested in technologies and infrastructure to support a circular economy.
This collaborative effort is expected to not only reduce the environmental footprint of plastic packaging but also to stimulate innovation in recycling technologies and foster greater consumer engagement in recycling practices. By creating a visible and tangible circular system, Suntory and Ryobi Holdings aim to inspire wider adoption of sustainable consumption patterns.
Further details regarding the specific operational regions, collection targets, and the types of Suntory products that will initially feature bottles made from this recycled material are anticipated to be released in subsequent announcements. However, the commencement of this initiative signifies a profound commitment to actionable change and a brighter, more sustainable future for packaging and the environment.
両備ホールディングスとサントリーが協働し「ボトルtoボトル」水平リサイクルを開始
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