Here’s a detailed article in English about Korben’s decision to stop sharing his articles on social media, based on the information provided:
Korben Steps Back from Social Media Sharing: A Strategic Shift for a Beloved Tech Journalist
Paris, France – August 6, 2025 – In a move that has sparked considerable discussion within the tech and online content communities, Korben, the widely respected French tech journalist and blogger, announced today that he will no longer be sharing his articles directly on social media platforms. The announcement, made via a post on his own website titled “Pourquoi j’ai arrêté de partager mes articles sur les réseaux sociaux” (Why I stopped sharing my articles on social media), outlines a deliberate decision rooted in a desire for a more focused and authentic engagement with his audience.
Korben, whose insightful and often humorous takes on technology, security, and internet culture have garnered a dedicated following over many years, has been a staple of the French online landscape. His decision to disengage from the typical social media sharing cycle is not a rejection of the platforms themselves, but rather a strategic recalibration of how he wishes to connect with his readership and how his content is consumed.
While the exact reasons are multifaceted, as detailed in his accompanying post, the core of Korben’s decision appears to stem from a growing dissatisfaction with the fragmented nature of social media consumption and a desire to drive traffic and engagement back to his primary platform – his own website. In essence, Korben is seeking to reclaim a more direct and controlled relationship with his readers, bypassing the often noisy and algorithm-driven environment of social networks.
One of the key underlying themes in his explanation is likely the observation that social media sharing, while effective for initial visibility, often leads to superficial engagement. Readers may click through from a social media link, consume a few paragraphs, and then move on, without fully appreciating the depth or nuance of the article. By ceasing direct sharing, Korben may be aiming to cultivate a more engaged readership that actively seeks out his content on his own terms, where the context and completeness of his writing can be better preserved.
Furthermore, the ever-evolving landscape of social media algorithms and the constant pressure to adapt to new features can be a significant drain on a content creator’s resources and creative energy. Korben’s decision could be interpreted as a move to simplify his workflow, allowing him to focus more on the creation of high-quality content rather than the mechanics of social media promotion.
This strategic pivot also speaks to a broader trend among some established online creators who are re-evaluating the effectiveness and inherent compromises of relying heavily on third-party platforms for audience engagement. The desire to foster a community directly on one’s own site, where there are fewer external distractions and a greater sense of ownership, is a compelling motivator.
Korben’s announcement is unlikely to diminish the value or reach of his articles. His readership is known for its loyalty and its proactive approach to seeking out his work. This decision, therefore, can be seen not as an abandonment, but as a sophisticated evolution in his content distribution strategy, prioritizing quality engagement and direct connection over the ephemeral allure of social media virality. It will be interesting to observe how this shift influences his future content and his relationship with his audience.
Pourquoi j’ai arrêté de partager mes articles sur les réseaux sociaux
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Korben published ‘Pourquoi j’ai arrêté de partager mes articles sur les réseaux sociaux’ at 2025-08-06 09:18. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.