Shonan Hiratsuka Beach Park Seeks Naming Rights Partner to Enhance Public Appeal
Hiratsuka City, Kanagawa Prefecture, Japan – Hiratsuka City is actively seeking a corporate partner for a naming rights agreement for the beloved “Shonan Hiratsuka Beach Park.” The city officially announced this initiative on July 25, 2025, at 7:30 AM, marking a significant step towards further enhancing the appeal and accessibility of this prominent coastal destination.
The “Shonan Hiratsuka Beach Park,” a cherished spot for residents and visitors alike, is renowned for its picturesque sandy shores and vibrant atmosphere. This naming rights opportunity presents a unique chance for a company to align its brand with a popular public space, contributing to its ongoing development and maintenance while gaining significant visibility.
Hiratsuka City is committed to maintaining the park’s high standards and further improving the experience for all who visit. By securing a naming rights partner, the city aims to generate additional resources that can be reinvested directly into the park’s facilities, events, and overall management. This collaborative approach is expected to foster a more dynamic and engaging environment for beachgoers.
The specific details regarding the naming rights agreement, including eligibility criteria, proposed benefits for the partner, and the application process, are available on the official Hiratsuka City website. Interested corporations are encouraged to review the comprehensive information provided and consider this valuable opportunity to become a key stakeholder in one of Shonan’s most iconic locations.
This initiative underscores Hiratsuka City’s proactive approach to public-private partnerships, demonstrating a commitment to innovation and sustainable development for its public assets. The city looks forward to welcoming proposals from organizations that share its vision for the Shonan Hiratsuka Beach Park and are eager to contribute to its continued success.
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平塚市 published ‘「湘南ひらつかビーチパーク」ネーミングライツパートナー募集’ at 2025-07-25 07:30. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.