Boehringer Ingelheim Enhances Customer Engagement with Veeva OpenData and Veeva Network
New York, NY – July 23, 2025 – PR Newswire Healthring has announced that Boehringer Ingelheim, a leading global research-driven biopharmaceutical company, is leveraging Veeva OpenData and Veeva Network to achieve a more coordinated and effective approach to customer engagement. This strategic integration aims to empower Boehringer Ingelheim’s teams with comprehensive, high-quality data to better understand and serve their customers.
Veeva OpenData is a global data solution that provides accurate and compliant customer data for the life sciences industry. By integrating Veeva OpenData, Boehringer Ingelheim gains access to a unified, clean, and up-to-date repository of healthcare professional (HCP) and organization information. This robust data foundation is crucial for ensuring that engagement efforts are targeted, relevant, and compliant with evolving regulatory requirements.
Complementing Veeva OpenData, Veeva Network serves as a master data management solution that consolidates customer data from various sources, creating a single, trusted view of each customer. For Boehringer Ingelheim, this means that sales representatives, marketing teams, and medical affairs professionals can all operate from the same, accurate customer profiles. This eliminates data silos and inconsistencies, leading to a more seamless and personalized customer experience.
The combined capabilities of Veeva OpenData and Veeva Network are expected to enable Boehringer Ingelheim to:
- Improve Data Accuracy and Compliance: By utilizing a standardized and verified data set, Boehringer Ingelheim can minimize errors and ensure adherence to data privacy regulations worldwide.
- Enhance Customer Understanding: Access to comprehensive and integrated customer profiles allows for a deeper understanding of customer needs, preferences, and interactions, facilitating more relevant communication.
- Drive Coordinated Engagement Strategies: With a unified view of customers, different departments within Boehringer Ingelheim can collaborate more effectively, aligning their engagement activities for maximum impact and consistency.
- Increase Operational Efficiency: Streamlined data management processes and reduced manual data correction contribute to greater efficiency for field teams and back-office operations.
- Personalize Customer Interactions: The ability to leverage accurate and complete customer data empowers teams to tailor their messaging and offerings, fostering stronger relationships and improving the overall customer journey.
This initiative underscores Boehringer Ingelheim’s commitment to innovation and customer-centricity. By investing in advanced data management solutions from Veeva Systems, the company is positioning itself to navigate the complexities of the modern healthcare landscape and deliver greater value to the medical community and patients.
The adoption of Veeva OpenData and Veeva Network signifies a significant step forward for Boehringer Ingelheim in its pursuit of optimized customer engagement and data-driven decision-making.
Veeva OpenData und Veeva Network ermöglichen koordiniertes Kundenengagement für Boehringer Ingelheim
AI has delivered the news.
The answer to the following question is obtained from Google Gemini.
PR Newswire Healthring published ‘Veeva OpenData und Veeva Network ermöglichen koordiniertes Kundenengagement für Boehringer Ingelheim’ at 2025-07-23 11:03. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.