
LOTTO Welcomes Rising Soccer Talent Loradana Paletta in Landmark U.S. Amateur NIL Partnership
Syosset, N.Y. – July 17, 2025 – LOTTO, a renowned global leader in athletic footwear and apparel, is thrilled to announce a groundbreaking NIL (Name, Image, and Likeness) partnership with 14-year-old soccer phenom, Loradana Paletta, hailing from Syosset, New York. This collaboration marks a significant milestone as it represents LOTTO’s inaugural U.S. amateur NIL agreement, underscoring the brand’s commitment to supporting and nurturing emerging athletic talent at the grassroots level.
Loradana Paletta has rapidly garnered attention for her exceptional skills, dedication, and passion for the sport of soccer. At just 14 years old, she has already demonstrated a remarkable level of talent and promise, positioning her as one of the most exciting young prospects in American youth soccer. Her impressive performance on the field, coupled with her burgeoning popularity, made her a natural fit for LOTTO’s vision of investing in the future of sports.
This partnership signifies LOTTO’s strategic move to engage with the vibrant U.S. amateur sports landscape and empower young athletes as they navigate their athletic journeys. By offering Loradana this NIL opportunity, LOTTO aims to provide her with valuable support and resources that can contribute to her continued development as both an athlete and an individual.
“We are incredibly excited to embark on this journey with Loradana Paletta,” said a spokesperson for LOTTO. “Her talent, drive, and sportsmanship are truly inspiring, and we believe she embodies the spirit of LOTTO. This partnership is a testament to our dedication to fostering the next generation of athletes and providing them with the platforms and opportunities they deserve. We are proud to be part of Loradana’s growth and look forward to celebrating her future achievements.”
The agreement will allow Loradana to represent the LOTTO brand, participate in promotional activities, and benefit from the brand’s expertise and resources. This collaboration is expected to provide Loradana with invaluable experience in building her personal brand and navigating the evolving landscape of collegiate and professional sports endorsements.
Loradana Paletta expressed her enthusiasm for the partnership, stating, “I am so honored and excited to be partnering with LOTTO. It’s a dream come true to be recognized by such a respected athletic brand. I’ve always admired LOTTO’s commitment to performance and style, and I can’t wait to represent them. This partnership will help me focus on my training and development, and I’m eager to see what we can accomplish together.”
As LOTTO continues to expand its presence in the U.S. market, this pioneering NIL agreement with Loradana Paletta sets a precedent for future collaborations with talented amateur athletes. The brand remains committed to innovation and supporting the passion of sports enthusiasts at all levels. This partnership is a significant step forward in LOTTO’s mission to connect with and empower the next wave of athletic stars.
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PR Newswire Sports published ‘LOTTO Signs 14-Year-Old Soccer Star Loradana Paletta of Syosset, N.Y. to Brand’s First U.S. Amateur NIL Partnership’ at 2025-07-17 15:07. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.