Aude Gandon Appointed Chief Digital and Marketing Officer at The Estée Lauder Companies
The Estée Lauder Companies (ELC) is pleased to announce the appointment of Aude Gandon to the pivotal role of Chief Digital and Marketing Officer. This strategic appointment, effective immediately, signals ELC’s continued commitment to strengthening its digital capabilities and enhancing its marketing prowess in an increasingly dynamic global beauty landscape.
With a distinguished career marked by innovation and impactful leadership, Ms. Gandon brings a wealth of experience in digital transformation and brand building. Her expertise is expected to be instrumental in driving ELC’s integrated marketing strategies and accelerating its digital transformation across its prestigious portfolio of brands.
In her new capacity, Ms. Gandon will be responsible for overseeing the company’s global digital and marketing initiatives. This includes the development and execution of forward-thinking marketing strategies, the enhancement of customer engagement across all touchpoints, and the harnessing of digital technologies to foster growth and drive brand loyalty. Her role will be critical in ensuring ELC remains at the forefront of digital innovation within the beauty industry, connecting with consumers in meaningful and personalized ways.
The Estée Lauder Companies has long been recognized for its ability to adapt and thrive in evolving markets, and the addition of Ms. Gandon to its leadership team underscores this proactive approach. Her proven track record in navigating the complexities of the digital realm and her deep understanding of consumer behavior are anticipated to provide invaluable insights and direction as the company continues to expand its global reach and deepen its relationships with consumers worldwide.
This appointment represents a significant step forward for The Estée Lauder Companies as it continues to invest in talent that will shape its future success. Ms. Gandon’s leadership is expected to play a key role in amplifying the company’s brand equity and driving sustainable growth in the years to come.
Aude Gandon nommée directrice numérique et marketing chez The Estée Lauder Companies
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