Gundam Mania Alert! Bandai Namco Opens China’s Largest Gundam Base in Guangzhou
Tokyo, Japan – July 15, 2025 – Get ready, Gundam fans in China! Bandai Namco, the entertainment giant behind the iconic robotic franchise, announced today the grand opening of its largest “Gundam Base” on mainland China, located in the bustling metropolis of Guangzhou. This exciting new flagship store is set to become a must-visit destination for enthusiasts, offering an unparalleled experience steeped in the world of mobile suits.
The announcement, published by the Japan External Trade Organization (JETRO) on July 15, 2025, highlights the significant investment and strategic move by Bandai Namco to cater to the growing and passionate Gundam fanbase in China. The Guangzhou Gundam Base promises to be more than just a retail space; it’s envisioned as a comprehensive hub for all things Gundam.
What Can Gundam Fans Expect?
While specific details are still emerging, based on the success and offerings of existing Gundam Bases worldwide, here’s what we can anticipate from this colossal new facility:
- An Unrivaled Selection of Gunpla: The core of any Gundam Base is its extensive collection of Gunpla (Gundam plastic models). Guangzhou’s new base is expected to boast the widest variety of Gunpla kits available in China, from the classic High Grade (HG) and Master Grade (MG) series to the highly detailed Perfect Grade (PG) and the coveted Master Grade (MG) Ver.Ka models. Rare and limited edition kits are also likely to be featured, drawing in dedicated collectors.
- Build & Play Experience: A signature feature of Gundam Bases is the dedicated building area. Fans will have the opportunity to purchase their favorite kits and assemble them on-site, surrounded by fellow enthusiasts. This communal building experience often includes access to specialized tools and paints, allowing for immediate customization and personalization of their creations.
- Exclusive Merchandise and Collaborations: Beyond Gunpla, the Guangzhou Gundam Base will undoubtedly offer a wealth of exclusive merchandise. This could include apparel, accessories, collectible figures, and other Gundam-themed items not readily available elsewhere. Bandai Namco might also collaborate with local artists or brands for unique, China-specific merchandise.
- Themed Exhibition Spaces: To immerse visitors in the Gundam universe, the base is expected to feature impressive display areas showcasing meticulously built and painted Gunpla models. These exhibitions might highlight iconic mobile suits from various Gundam series, telling stories and inspiring creativity.
- Interactive Zones and Events: To keep the community engaged, expect interactive displays, perhaps even virtual reality experiences that allow fans to “pilot” their favorite mobile suits. The base will likely host regular events, such as Gunpla building competitions, fan meet-ups, and special guest appearances from prominent figures in the Gundam world.
- A Centralized Hub for the Community: The Gundam Base is designed to be a gathering place for the vibrant Gundam community in China. It will serve as a platform for fans to connect, share their passion, and learn from each other.
Strategic Significance for Bandai Namco
The opening of the largest Gundam Base on mainland China underscores the immense potential Bandai Namco sees in the Chinese market. China has a rapidly growing middle class with a strong interest in pop culture and collectibles. The Gundam franchise, with its rich storytelling, intricate designs, and engaging hobby aspect, has a significant and devoted following that continues to expand.
By establishing such a prominent and comprehensive facility, Bandai Namco aims to:
- Strengthen Brand Presence: The Guangzhou Gundam Base will serve as a powerful physical manifestation of the Gundam brand in China, increasing its visibility and appeal.
- Deepen Fan Engagement: Offering a dedicated space for building, collecting, and experiencing Gundam fosters a deeper emotional connection with fans.
- Drive Sales and Revenue: The sheer scale and expected offerings of the base are designed to significantly boost sales of Gunpla and related merchandise.
- Tap into Local Creativity: By providing a space for builders and enthusiasts, Bandai Namco can also tap into the burgeoning creative talent within China’s Gundam fan base.
Looking Ahead
The opening of the Guangzhou Gundam Base is a monumental step for Bandai Namco in solidifying its position in the Chinese market. It signifies a commitment to providing high-quality experiences and products tailored to the discerning tastes of Chinese Gundam enthusiasts. As the doors swing open, the world will be watching to see how this colossal hub ignites even more passion for the legendary Gundam saga across mainland China.
For those in or visiting Guangzhou, mark your calendars! This is set to be the ultimate destination for any Gundam aficionado.
バンダイナムコ、中国大陸最大規模の「ガンダムベース」を広州市にオープン
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The following question was used to generate the response from Google Gemini:
At 2025-07-15 04:20, ‘バンダイナムコ、中国大陸最大規模の「ガンダムベース」を広州市にオープン’ was published according to 日本貿易振興機構. Please write a detailed article with related information in an easy-to-understand manner. Please answer in English.