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Threads Continues Steady Growth, Gaining Traction Against X (Formerly Twitter)
Paris, France – July 13, 2025 – A recent report from Journal du Geek, published on July 13, 2025, indicates that Meta’s text-based social media platform, Threads, is steadily continuing to expand its user base and gain ground on its primary competitor, X, formerly known as Twitter. This ongoing trend suggests that Threads is successfully carving out a significant niche in the competitive social media landscape.
Since its launch, Threads has been on a consistent trajectory of growth, and the latest observations suggest this momentum is being maintained. While specific figures were not detailed in the initial announcement, the Journal du Geek report highlights a sustained increase in user engagement and platform adoption. This gradual but persistent “nibbling away” at X’s dominance points to a growing user preference for Threads’ approach to social discourse and information sharing.
The success of Threads can be attributed to several factors. Its integration with Instagram, a platform with an enormous existing user base, has provided a natural onboarding pathway for millions. Furthermore, Meta’s strategic focus on creating a more curated and potentially less volatile environment compared to X has resonated with a segment of users seeking a different online experience. The platform’s emphasis on conversational threads and community building appears to be a key differentiator.
While X continues to hold a significant position in the real-time news and public discourse arena, the persistent gains by Threads signal a shifting dynamic. This evolution in user behavior may be influenced by various considerations, including evolving user expectations for platform moderation, content discovery, and overall user experience.
The ongoing competition between Threads and X is a significant development in the social media industry. As Threads continues to refine its features and grow its community, it will be interesting to observe how X responds and adapts to this evolving competitive pressure. This sustained growth for Threads underscores the ongoing diversification of social media consumption habits and the potential for new platforms to challenge established leaders.
Threads grignote toujours du terrain sur X/Twitter
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Journal du Geek published ‘Threads grignote toujours du terrain sur X/Twitter’ at 2025-07-13 09:01. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.