Here is an article about the news of Amazon Q in Connect’s expanded language support for proactive recommendations, written in a polite tone:
Enhancing Customer Service: Amazon Q in Connect Expands Proactive Recommendation Capabilities to Seven Languages
Seattle, WA – July 1, 2025 – Amazon Web Services (AWS) is pleased to announce a significant enhancement to Amazon Q in Connect, its generative AI-powered virtual agent for customer service. Effective immediately, Amazon Q in Connect now supports proactive recommendations in an expanded seven languages, further empowering businesses to deliver more personalized and efficient customer experiences globally.
This update marks a pivotal moment in how customer service operations can leverage advanced AI to anticipate customer needs and offer timely, relevant assistance. Previously, Amazon Q in Connect’s proactive recommendation capabilities were available in a more limited set of languages. The addition of new languages ensures that a broader range of organizations can now benefit from AI-driven insights to guide their customer service agents and improve customer satisfaction.
The core of this advancement lies in Amazon Q in Connect’s ability to analyze customer interactions in real-time, identify potential pain points or opportunities, and then proactively suggest relevant information or actions to the agent. This can include recommending knowledge base articles, suggesting next best actions, or even anticipating product needs based on the conversation context. By supporting more languages, this powerful functionality can now be deployed across a wider international customer base.
This expansion is particularly valuable for businesses with a global presence or those looking to serve diverse customer demographics. By enabling proactive recommendations in multiple languages, companies can:
- Improve Agent Efficiency: Agents receive intelligent, context-aware suggestions, reducing the need for manual searching and allowing them to focus on building rapport and resolving issues.
- Enhance Customer Satisfaction: Customers benefit from faster, more accurate, and personalized support, leading to a more positive overall experience.
- Drive Upsell and Cross-sell Opportunities: Proactive recommendations can intelligently suggest relevant products or services, potentially increasing revenue.
- Boost First Contact Resolution: By providing agents with the right information at the right time, the likelihood of resolving customer issues during the initial interaction is significantly increased.
- Scale Customer Service Operations: The AI’s ability to assist agents across multiple languages helps organizations scale their support operations more effectively.
Amazon Q in Connect is built on the foundation of Amazon’s extensive experience in machine learning and artificial intelligence, designed to seamlessly integrate with Amazon Connect, the company’s cloud-based contact center service. This latest enhancement underscores AWS’s commitment to continuous innovation in the customer service space, providing businesses with the tools they need to excel in an increasingly competitive market.
This new multilingual capability for proactive recommendations is a testament to AWS’s dedication to making advanced AI accessible and practical for businesses of all sizes, helping them to foster stronger customer relationships and achieve their service objectives.
Amazon Q in Connect now supports 7 languages for proactive recommendations
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Amazon published ‘Amazon Q in Connect now supports 7 languages for proactive recommendations’ at 2025-07-01 17:15. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.