VIX’s Premium with Ads Tier Now Accessible Within DIRECTV’s MiSpanish Genre Pack
FOR IMMEDIATE RELEASE
[City, State] – July 10, 2025 – TelevisaUnivision is pleased to announce a significant expansion of its premium Spanish-language content offering through a new collaboration with DIRECTV. Beginning today, viewers subscribing to DIRECTV’s MiSpanish genre pack will now have seamless access to VIX’s robust “Premium with Ads” tier. This integration marks an exciting step forward in making VIX’s extensive library of exclusive original series, acclaimed films, live sports, and 24/7 news channels even more accessible to a wider audience.
The MiSpanish genre pack is a popular choice for DIRECTV customers seeking dedicated Spanish-language entertainment. The inclusion of VIX’s Premium with Ads tier enriches this offering by providing a wealth of high-quality content, catering to diverse tastes within the Hispanic community and beyond. Subscribers can now enjoy VIX’s premium content alongside their existing MiSpanish programming, all through their DIRECTV service.
VIX’s Premium with Ads tier offers a compelling value proposition, providing access to a vast catalog of content at no additional cost to their current MiSpanish subscription. This includes a curated selection of VIX Originals, many of which have garnered critical acclaim and significant viewership. Furthermore, the platform features a deep bench of popular movies, engaging documentaries, and comprehensive live sports coverage, including soccer matches from top leagues. The addition of reliable 24/7 news channels ensures viewers stay informed with trusted reporting in Spanish.
This partnership underscores TelevisaUnivision’s commitment to serving the Hispanic community with premium content that resonates with their cultural interests and viewing habits. By leveraging DIRECTV’s extensive subscriber base, VIX aims to further solidify its position as the leading Spanish-language streaming service.
“We are thrilled to bring the VIX Premium with Ads experience directly to DIRECTV’s MiSpanish subscribers,” said [Name and Title of TelevisaUnivision Spokesperson, if available, otherwise generalize]. “This collaboration represents a shared vision to deliver exceptional Spanish-language entertainment and information, making it easier than ever for viewers to discover and enjoy the best of what VIX has to offer. We believe this integration will significantly enhance the value for DIRECTV customers who are looking for more diverse and engaging content.”
DIRECTV customers who subscribe to the MiSpanish genre pack can now explore the world of VIX Premium with Ads without needing a separate subscription or login. This streamlined access is designed to provide a convenient and enjoyable viewing experience, further solidifying DIRECTV’s commitment to offering a comprehensive entertainment package.
About VIX: VIX is the leading Spanish-language streaming service, offering a vast library of exclusive original series, acclaimed films, live sports, and 24/7 news channels. Committed to empowering the Hispanic community through premium content, VIX provides a diverse and engaging entertainment experience.
About TelevisaUnivision: TelevisaUnivision is the leading Spanish-language media and content company in the world. The company produces and delivers more than 100,000 hours of exclusive content annually across its television networks and streaming platforms.
About DIRECTV: DIRECTV is a leading provider of entertainment services. Its offerings include premium live sports, a vast library of movies and on-demand content, and innovative technology solutions for a seamless viewing experience.
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VIX’s ‘PREMIUM WITH ADS’ NOW AVAILABLE IN DIRECTV’S MIESPAÑOL GENRE PACK
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