Finnair Plus Members Gain Predictable Rewards with New Avios Subscription Service from Plusgrade
FOR IMMEDIATE RELEASE
Helsinki, Finland – July 3, 2025 – Finnair, in collaboration with Plusgrade, a leading provider of upgrade and ancillary revenue solutions for the travel industry, today announced the launch of a new Avios subscription service designed to offer Finnair Plus members greater predictability and control over their reward redemptions. This innovative service aims to enhance the value proposition of the Finnair Plus loyalty program by providing members with a more consistent and accessible way to secure their desired flights and experiences using Avios.
The Avios subscription service, powered by Plusgrade, allows Finnair Plus members to subscribe to a regular accumulation of Avios, ensuring a steady and predictable flow of loyalty currency. This approach addresses a common challenge faced by many loyalty program members: the variability in Avios availability for popular routes or premium cabin redemptions. By subscribing, members can effectively guarantee a baseline amount of Avios each month, making it easier to plan and book aspirational travel experiences without the uncertainty of fluctuating availability.
“We are thrilled to introduce this new Avios subscription service in partnership with Plusgrade, a company renowned for its innovative solutions in the loyalty space,” said [Insert Finnair Spokesperson Name and Title, if available, otherwise omit or generalize]. “At Finnair, we are committed to continuously improving the Finnair Plus program and providing our members with tangible benefits that enhance their travel. This subscription service is a significant step towards making reward redemptions more predictable and accessible, allowing our loyal customers to plan their dream trips with greater confidence.”
The subscription model offers various tiers and options, allowing members to tailor their Avios accumulation to their individual travel habits and goals. This flexibility ensures that the service caters to a broad range of Finnair Plus members, from frequent flyers looking to top up their accounts to those who prefer to save for a special occasion.
Plusgrade’s expertise in developing sophisticated loyalty program enhancements has been instrumental in bringing this service to life. Their platform is designed to seamlessly integrate with existing loyalty systems, providing a user-friendly experience for both the airline and its members.
“We are delighted to partner with Finnair, a flag carrier with a strong reputation for quality and customer service, to launch this pioneering Avios subscription service,” commented [Insert Plusgrade Spokesperson Name and Title, if available, otherwise omit or generalize]. “Our mission is to empower loyalty programs to deliver more value and engagement to their members. This subscription model represents a significant innovation in loyalty, offering a clear path to predictable rewards that we believe will resonate deeply with Finnair Plus members.”
The introduction of this subscription service underscores Finnair’s dedication to innovation within its loyalty program. By offering a more predictable and manageable way to earn and redeem Avios, Finnair aims to further strengthen the bond with its most valued customers and encourage greater engagement with the Finnair Plus program. Members interested in learning more about the Avios subscription service and its various options are encouraged to visit the Finnair website or their Finnair Plus account portal.
About Finnair: Finnair is a network airline, specializing in connecting passengers and cargo between Europe and Asia with a focus on fast connections via Helsinki. Finnair’s extensive network covers a wide range of destinations in Europe, Asia, and North America. The airline, a proud member of the one world® alliance, is committed to providing a modern, comfortable, and sustainable travel experience.
About Plusgrade: Plusgrade is the industry’s leading upgrade and ancillary revenue solution provider for the travel industry. Their innovative technology and expertise empower airlines, hotels, and other travel companies to maximize revenue by offering personalized upgrades and ancillary services to their customers. Plusgrade’s platform is used by many of the world’s most recognized travel brands.
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Avios-Abonnementservice von Plusgrade ermöglicht vorhersehbare Prämien für Finnair-Plus-Mitglieder
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PR Newswire Travel published ‘Avios-Abonnementservice von Plusgrade ermöglicht vorhersehbare Prämien für Finnair-Plus-Mitglieder’ at 2025-07-03 16:19. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.