International Animal Rights Day: The Ministry of Agriculture, Food and Viticulture Relaunches Its Awareness Campaign “Animals Aren’t Fashion Accessories”
Luxembourg, December 10, 2024
On the occasion of International Animal Rights Day, the Ministry of Agriculture, Food and Viticulture has relaunched its awareness campaign “Animals Aren’t Fashion Accessories” to promote responsible pet ownership and combat illegal animal trade.
The campaign, launched in 2023, aims to raise awareness about the suffering endured by animals used in the fashion industry. Animals are often subjected to horrific conditions, including inhumane practices such as skinning alive and overcrowding.
The campaign emphasizes that animals are sentient beings who deserve our respect and compassion. They are not commodities to be bought and sold for profit.
“We must all play our part in ending the cruel and unnecessary exploitation of animals,” said Minister of Agriculture, Food and Viticulture Romain Schneider. “This campaign is a reminder that animals are not fashion accessories but living creatures with their own needs and rights.”
The campaign features a series of posters and videos that highlight the plight of animals used in the fashion industry. The posters show animals in distress, with captions that urge people to think twice about buying products made from animal skin or fur.
The videos feature interviews with experts who discuss the horrors of the fur and leather industries. They also include footage of animals being rescued from illegal operations.
The campaign is targeted at consumers, fashion retailers, and designers. It encourages people to choose cruelty-free alternatives and to support businesses that do not use animal products.
The campaign has been well-received by animal rights groups and the public alike.
“This campaign is a powerful reminder of the suffering that animals endure in the name of fashion,” said Laura Howe, director of animal welfare at the Luxembourg Society for the Protection of Animals. “We urge everyone to support this campaign and to make compassionate choices for animals.”
The campaign will run throughout 2024. The Ministry of Agriculture, Food and Viticulture encourages everyone to get involved by sharing the campaign materials on social media, talking to their friends and family about the issue, and supporting businesses that do not use animal products.
For more information, please visit the campaign website at www.animalrightsday.lu
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