Minister Ferrada to attend G7 Tourism Ministers’ Meeting in Florence, Italy
November 13, 2024
OTTAWA, ON – The Honourable Randy Boissonnault, Minister of Tourism and Associate Minister of Finance, will travel to Florence, Italy, on November 15-17, 2024, to attend the G7 Tourism Ministers’ Meeting.
The meeting will bring together G7 Tourism Ministers to discuss key priorities, including:
- Tourism and economic recovery: The G7 Ministers will explore ways to support the tourism sector as it recovers from the COVID-19 pandemic, including through measures such as financial assistance, marketing, and innovation.
- Sustainable tourism: The Ministers will discuss the importance of promoting sustainable tourism practices, including measures to reduce emissions, protect the environment, and promote local communities.
- Digital transformation: The Ministers will explore the role of digital technology in transforming the tourism sector, including through the use of artificial intelligence, virtual reality, and other innovative tools.
- Human capital development: The Ministers will discuss the need to develop a skilled workforce for the tourism sector, including through training and education programs.
- International cooperation: The Ministers will discuss ways to strengthen international cooperation on tourism, including through partnerships with other countries and organizations.
Minister Boissonnault will also participate in bilateral meetings with his G7 counterparts to discuss issues of mutual interest.
“Canada is proud to be a member of the G7 and to participate in this important meeting of Tourism Ministers,” said Minister Boissonnault. “Tourism is a vital part of our economy and culture, and I look forward to working with my G7 counterparts to find ways to promote sustainable, inclusive, and resilient tourism.”
The G7 Tourism Ministers’ Meeting is an important opportunity for Canada to share its expertise and learn from other countries about best practices in tourism. The meeting will help to shape the future of the tourism sector and promote economic growth and job creation around the world.
Media Relations:
Tourism Canada 1-844-855-0718 media@tourisme.canada.ca
Minister Ferrada to attend G7 Tourism Ministers’ Meeting in Florence, Italy
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