
European IT and Business Services Market Experiences Strong Growth in Q2, Fueled by AI-Powered Cloud Demand
Paris, France – July 14, 2025 – The European market for IT and business services experienced a significant surge in the second quarter of 2025, largely propelled by a robust demand for Artificial Intelligence (AI)-powered cloud solutions. This positive trend was highlighted in the latest ISG Index™, a comprehensive quarterly report published by Information Services Group (ISG), a leading global technology research and advisory firm.
The ISG Index™ reveals that the enterprise market for IT and business services in Europe demonstrated impressive growth during the period. This expansion is attributed to a confluence of factors, with the increasing adoption of cloud computing technologies, particularly those enhanced by AI capabilities, taking center stage. Businesses across the continent are actively investing in digital transformation initiatives, recognizing the competitive advantages offered by cloud-native solutions that leverage the power of AI for enhanced data analysis, automation, and personalized customer experiences.
Key drivers behind this upturn include:
- AI-Driven Cloud Adoption: Organizations are increasingly migrating their workloads to cloud environments that can support advanced AI functionalities. This includes the adoption of AI-powered analytics, machine learning platforms, and intelligent automation tools that are transforming business operations and driving efficiency.
- Digital Transformation Imperative: The ongoing digital transformation efforts across various sectors are fueling the demand for modern IT infrastructure and services. Cloud solutions are at the heart of these transformations, enabling greater agility, scalability, and innovation.
- Demand for Managed Services: As businesses navigate complex technology landscapes, there is a growing reliance on managed service providers to deliver and optimize these AI-powered cloud solutions. This includes areas such as cloud management, cybersecurity, and data integration.
- Focus on Data and Analytics: The ability to harness and analyze vast amounts of data is crucial for businesses seeking to gain insights and make informed decisions. AI-powered cloud services are instrumental in facilitating this, leading to increased investment in these areas.
The ISG Index™ provides valuable insights into the performance of the European IT and business services market, offering a clear indication of the current trends and future trajectory. The strong performance in Q2 underscores the vital role that AI and cloud technologies play in enabling businesses to adapt and thrive in today’s dynamic economic environment. This continued momentum is expected to shape the industry in the coming quarters, with further innovation and investment anticipated in the AI-driven cloud space.
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Business Wire French Language News published ‘Le marché européen des services informatiques et commerciaux stimulé par la demande en cloud basé sur l’IA au 2e trimestre : ISG Index™’ at 2025-07-14 10:59. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.