Japan’s Ministry of Internal Affairs and Communications Reveals ICT Literacy State, Launches Public Awareness Campaign,総務省


Okay, here is a detailed article in English about the announcement made by Japan’s Ministry of Internal Affairs and Communications (総務省), based on the information provided in the link and title.

Please note: As the date is in the future (May 12, 2025), the specific detailed findings of the survey and the exact content of the commercials are not yet publicly available. This article will describe the nature of the announcement, the likely focus based on the title, and the importance of this initiative in Japan’s context.


Japan’s Ministry of Internal Affairs and Communications Reveals ICT Literacy State, Launches Public Awareness Campaign

TOKYO, Japan – On May 12, 2025, at 8:00 PM (20:00 JST), Japan’s Ministry of Internal Affairs and Communications (MIC) (総務省) made a significant announcement regarding the nation’s digital capabilities. The ministry published the results of its latest survey on the state of Information and Communication Technology (ICT) literacy across Japan and simultaneously announced the launch of new television and web commercials aimed at boosting public awareness and improving digital skills.

The announcement, titled ‘Publication of Results from the Survey on the State of ICT Literacy and Start of TV/Web Commercial Broadcasting,’ signals a renewed push by the Japanese government to address the challenges and opportunities presented by an increasingly digital society.

Key Highlights of the Announcement:

  1. Publication of ICT Literacy Survey Results:

    • The core of the announcement is the release of findings from a comprehensive survey examining the level of ICT literacy among the Japanese population.
    • This survey is crucial for understanding where the nation stands in terms of digital skills – from basic internet usage and smartphone operation to more advanced concepts like online security, data privacy, and utilizing digital administrative services.
    • While specific results published on this date are expected to detail various aspects, such surveys typically reveal insights into:
      • The digital divide across different age groups, regions, and socio-economic backgrounds.
      • Common challenges faced by individuals when using digital technology (e.g., difficulty with specific tasks, lack of trust in online services).
      • Public awareness levels regarding online risks such as phishing, scams, and misinformation.
      • Confidence levels in using digital tools for daily life, work, and civic participation.
    • The data from this survey will serve as a vital benchmark for policymakers and digital inclusion initiatives, highlighting areas where support and education are most needed.
  2. Launch of TV and Web Commercials:

    • To complement the survey findings and actively promote the importance of ICT literacy, the MIC has launched a public awareness campaign via television and web commercials.
    • These commercials are designed to reach a wide audience, using accessible language and relatable scenarios to convey key messages.
    • The likely themes of these commercials will revolve around:
      • Encouraging people of all ages to embrace digital technology.
      • Highlighting the benefits of improved digital skills (e.g., easier access to information, staying connected with family, utilizing convenient online services).
      • Raising awareness about online safety and security best practices.
      • Promoting available resources and support systems for learning digital skills.
    • Broadcasting these commercials on both traditional television and various web platforms ensures a broad reach, including demographics that may be less digitally active but still watch TV, and younger or more digitally-native audiences online.

Context and Importance:

This initiative comes at a critical time for Japan, which is actively promoting digital transformation across government, business, and daily life (often referred to as “Digital Transformation” or DX). As more services move online and digital technologies become increasingly integrated into society, ensuring that citizens have the necessary skills to participate safely and effectively is paramount.

Challenges such as a rapidly aging population, a persistent digital divide, and the rise of sophisticated online fraud make improving ICT literacy a national priority. Efforts like this survey and subsequent public awareness campaigns are essential steps towards achieving digital inclusion and ensuring that no one is left behind in the digital age.

The Ministry of Internal Affairs and Communications plays a key role in formulating policies related to telecommunications, broadcasting, and postal services, making it a central player in Japan’s digital strategy.

The publication of the detailed survey results and the simultaneous launch of a nationwide campaign underscore the government’s commitment to building a digitally literate and resilient society. The public is encouraged to pay attention to the released survey data and the upcoming commercials to better understand the landscape of ICT literacy in Japan and consider ways to enhance their own digital skills for a safer and more connected future.



ICTリテラシーに係る実態調査の結果公表及びテレビ・WebCMの放映開始


The AI has delivered the news.

The following question was used to generate the response from Google Gemini:

At 2025-05-12 20:00, ‘ICTリテラシーに係る実態調査の結果公表及びテレビ・WebCMの放映開始’ was published according to 総務省. Please write a detailed article with related information in an easy-to-understand manner. Please answer in English.


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