Tokyo Metro Celebrates Ed Sheeran’s New Album “Play” with “Oh! Ed! (Oh Edo!)” Collaboration Campaign
Tokyo, Japan – The Tokyo Metropolitan Government announced today, September 5, 2025, the launch of an exciting collaborative campaign titled “Oh! Ed! (Oh Edo!)” in celebration of the highly anticipated release of global superstar Ed Sheeran’s new album, “Play.” This unique initiative aims to blend the iconic presence of the British singer-songwriter with the vibrant culture and spirit of Tokyo, promising a series of engaging events and promotions for fans and residents alike.
The “Oh! Ed! (Oh Edo!)” campaign, set to commence alongside the album’s release, signifies a special partnership designed to create a memorable experience that resonates with both the international appeal of Ed Sheeran and the local charm of Tokyo. The name itself, “Oh! Ed! (Oh Edo!)”, playfully merges Sheeran’s name with “Edo,” the historical name for Tokyo, highlighting the campaign’s intention to bridge music, culture, and city pride.
While specific details of the campaign are still emerging, it is understood that the initiative will involve various collaborative efforts across the metropolis. These are expected to include special events, limited-edition merchandise, and interactive experiences that will allow fans to immerse themselves in the world of Ed Sheeran’s new album “Play” while discovering the unique facets of Tokyo.
The Tokyo Metropolitan Government expressed its enthusiasm for this cross-cultural collaboration, emphasizing the potential for it to further enhance Tokyo’s standing as a global hub for arts and entertainment. The campaign is anticipated to attract a significant number of visitors and generate considerable excitement among the local population, fostering a sense of community and shared enjoyment.
Further information regarding the specific locations, dates, and activities planned for the “Oh! Ed! (Oh Edo!)” campaign will be released in the coming weeks. Fans are encouraged to stay tuned for updates, as this collaboration promises to be a standout event celebrating the global phenomenon of Ed Sheeran and the dynamic energy of Tokyo. This initiative underscores Tokyo’s commitment to creating innovative and engaging experiences for its citizens and visitors, further solidifying its position as a city that embraces both international artistry and its own rich heritage.
エド・シーラン NEWアルバム「プレイ」リリース記念 Oh！Ed！（オーエド）コラボキャンペーンを実施します！
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東京都 published ‘エド・シーラン NEWアルバム「プレイ」リリース記念 Oh！Ed！（オーエド）コラボキャンペーンを実施します！’ at 2025-09-05 00:02. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.