Japan’s Commitment to Sustainable Sourcing Strengthened with New “DEAR DEER” Gibier Certification,農林水産省


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Japan’s Commitment to Sustainable Sourcing Strengthened with New “DEAR DEER” Gibier Certification

Tokyo, Japan – The Ministry of Agriculture, Forestry and Fisheries (MAFF) has announced the certification of its 42nd facility under the Domestic Gibier Quality Control System, welcoming the Fujiyoshida City Fujisan Gibier Center (DEAR DEER) to its distinguished network. This significant milestone, publicized on August 6, 2025, at 01:30, underscores Japan’s ongoing dedication to promoting the safe and high-quality utilization of wild game meat, commonly known as gibier, and contributing to sustainable forest management practices.

The Domestic Gibier Quality Control System was established by MAFF to ensure that gibier products meet stringent standards for hygiene, traceability, and quality, from the point of harvesting to final processing. Certification signifies that a facility adheres to these rigorous guidelines, providing consumers with confidence in the safety and provenance of the gibier they purchase.

The Fujiyoshida City Fujisan Gibier Center, known affectionately as “DEAR DEER,” is strategically located in an area rich in natural resources and surrounded by the majestic Mount Fuji. This location offers a unique advantage in sourcing high-quality game animals while simultaneously supporting efforts to mitigate damage caused by wildlife to agricultural and forestry sectors.

The establishment and subsequent certification of DEAR DEER represent a proactive approach by local authorities in Fujiyoshida City to harness the potential of the region’s natural environment. By transforming wildlife management into a sustainable resource, the center aims to:

  • Enhance Food Safety and Quality: Through meticulous adherence to MAFF’s guidelines, DEAR DEER will ensure that the gibier processed at their facility is handled with the utmost care, guaranteeing its safety and premium quality for consumers.
  • Promote Sustainable Resource Utilization: By processing wild game, the center contributes to controlling wildlife populations that can otherwise negatively impact agricultural crops and forest ecosystems. This practice promotes a healthier balance within the natural environment.
  • Support Local Economies: The operation of the Fujisan Gibier Center is expected to create local employment opportunities and stimulate economic activity within Fujiyoshida City and surrounding communities, fostering a direct link between natural resource management and local prosperity.
  • Increase Consumer Access to High-Quality Gibier: With this certification, consumers across Japan can look forward to enjoying safe, delicious, and sustainably sourced gibier products from the Mount Fuji region.

MAFF’s continuous efforts to expand the network of certified gibier facilities like DEAR DEER are crucial in fostering a more robust and responsible approach to wildlife management and food production in Japan. This initiative not only safeguards public health but also encourages a deeper appreciation for the country’s rich natural heritage and the bounty it can sustainably provide.

The addition of the Fujiyoshida City Fujisan Gibier Center to the Domestic Gibier Quality Control System is a testament to the growing national recognition of gibier as a valuable and sustainable food source, poised to play an increasingly important role in Japan’s culinary landscape and environmental stewardship efforts.


国産ジビエ認証施設の第42号認証について(富士吉田市立富士山ジビエセンター(DEAR DEER))


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農林水産省 published ‘国産ジビエ認証施設の第42号認証について(富士吉田市立富士山ジビエセンター(DEAR DEER))’ at 2025-08-06 01:30. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.

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