Yokohama City to Expand Expert Consultation Services for Small and Medium Enterprises Impacted by Nissan’s Production Adjustments,横浜市


Yokohama City to Expand Expert Consultation Services for Small and Medium Enterprises Impacted by Nissan’s Production Adjustments

Yokohama City announced today its decision to enhance its expert consultation services for small and medium-sized enterprises (SMEs) that may be affected by Nissan Motor Co., Ltd.’s planned adjustments to its production system. This proactive measure aims to provide crucial support to local businesses navigating the potential economic ripple effects.

The announcement, made on July 24, 2025, at 01:00 JST, underscores Yokohama City’s commitment to fostering a resilient local economy and supporting its vital SME sector. Nissan Motor Co., Ltd., a significant employer and economic contributor within the Yokohama region, is undertaking changes to its production framework. While the specifics of these adjustments are subject to Nissan’s internal strategy, the city is preparing to offer comprehensive assistance to businesses that might experience a downturn in demand or face other challenges as a consequence.

To address these potential impacts, Yokohama City will be expanding its existing program of dispatching expert consultants directly to SMEs. This initiative is designed to offer tailored advice and practical solutions to businesses seeking to adapt to the evolving economic landscape. The expanded services will likely include, but not be limited to, areas such as:

  • Business Strategy and Diversification: Providing guidance on how businesses can diversify their product lines, explore new markets, or adapt their existing business models to mitigate the impact of reduced demand from key partners.
  • Financial and Operational Review: Offering expert advice on financial planning, cost management, and operational efficiency to help businesses strengthen their financial resilience.
  • Marketing and Sales Support: Assisting SMEs in developing effective marketing strategies and identifying new sales channels to reach a broader customer base.
  • Technological Adoption and Innovation: Encouraging the adoption of new technologies and fostering innovation to enhance competitiveness and create new business opportunities.
  • Human Resource Management and Training: Supporting businesses in re-skilling or upskilling their workforce to adapt to potential changes in industry demands.

Yokohama City recognizes the significant role that SMEs play in the local economy, contributing to employment, innovation, and community vibrancy. By proactively extending these specialized consultation services, the city aims to empower these businesses to not only weather potential challenges but also to emerge stronger and more adaptable.

Further details regarding the specific services offered, eligibility criteria, and how to access these expert consultations will be made available through official Yokohama City channels in the near future. Businesses experiencing or anticipating an impact from Nissan’s production adjustments are encouraged to stay informed and take advantage of this valuable resource.


【記者発表】日産自動車株式会社の生産体制縮小により影響を受ける市内中小企業への専門家出張相談を拡充します


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横浜市 published ‘【記者発表】日産自動車株式会社の生産体制縮小により影響を受ける市内中小企業への専門家出張相談を拡充します’ at 2025-07-24 01:00. Please write a detailed article about this news in a polite tone with relevant information. Please reply in English with the article only.

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